LDR, the worldwide leader in innovative interactive broadcast technology for broadcasters, has promoted two senior executives and added three new engineers to its support team.
Victor Caballero, director of programming, has been promoted to vice president of Operations; and Joe Tranchita, who joined the company as a developer and designer, is now lead support engineer. Mr. Caballero and Mr. Tranchita have each been with LDR for two years.
The company also announced three new support engineers – James Henline, Jason Robinaugh and Janet Schodowski – have been added to the LDR support team. The new hires collectively bring 40 years of experience in technology and media and join a team of 17 support engineers who are devoted to developing platforms for broadcasters that cultivate ratings, revenue, and web traffic.
Mr. Caballero will oversee LDR Support to ensure LDR affiliate stations optimize the LDR platform. Prior to joining LDR, Mr. Caballero developed music programming in the CHR, Rhythmic, Urban and Spanish formats in San Antonio, Dallas, San Diego and Los Angeles. A pioneer in bi-lingual programming in the U.S., Mr. Caballero’s experience includes programming and on-air work at KXTN-FM/San Antonio, KRBV-FM/Dallas, KXOL-FM/Los Angeles, and a number of internationally syndicated shows with the Radio Express Network.
Mr. Tranchita has been involved in the design and launch of numerous LDR interactive broadcasting platforms. An expert in usability and front-end design, he has been influential in crafting the look-and-feel of LDR’s user interfaces and systems.
“LDR enjoys a strong reputation for providing the very best support and service in the media industry,” said Daniel Anstandig, CEO, LDR. “Everyone on our team has exceptional experience in software engineering and/or media industry management. When stations work with LDR, they can be sure that they’re dealing with world class innovators and achievers who can relate to their own daily challenges.”
Prior to joining LDR, Mr. Henline spent over a decade providing streaming audio and video support and quality assurance testing for several companies, including Spacial Audio (now Triton).
Ms. Schodowski joins LDR after 20 years at radio consultancy McVay Media, where she provided consultancy service for hundreds of radio stations around the world.
Mr. Robinaugh comes to LDR following four years in programming/on-air at WATH/WXTQ Athens, Ohio. His experience in music programming, local radio sales and social marketing is especially helpful to broadcasters in executing the LDR platform.
LDR is a global leader in innovative interactive broadcast technology. Its LDR.1 and LDR.Takeover platforms are on the air at over 160 radio stations, networks, and broadcast groups in the USA, Canada, Europe and Asia, reaching over 30 million listeners monthly. LDR empowers listeners to become real-time collaborators in on-air programming, automatically adjusting content based on audience input. LDR’s new TopicPulse system provides valuable real-time information to newsrooms and content producers on what topics are getting local social buzz. More information is available on LDR at http://www.LDRinteractive.com.